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| Manufacturer | Reina |
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Home > Electric Heating > Electric Towel Rails > Reina > Reina Maira Polished Stainless Steel Electric Heated Towel Rail 350mm x 500mm
Maira is Reina’s compact stainless steel designer heated towel rail — ideal for smaller bathrooms and cloakrooms, with built-in thermostat and IPX4 rating. 350mm high, 500mm wide, delivering 83W (283 BTU). Bathroom-safe at IPX4. Built-in LCD thermostat with weekly programming. 2-year Reina manufacturer guarantee.
The Maira 350 x 500mm delivers 83W (283 BTU) of focused heat. Heats a small-to-medium bathroom in under 30 minutes from cold, with dry towels ready when you need them.
Stainless Steel build resists moisture damage in everyday bathroom use — the polished stainless steel surface holds its appearance for the long term.
Built-in dry electric element — no boiler, no pipework. Hardwire to a fused spur and your bathroom has reliable heat year-round, even in summer when central heating is off.
Integrated digital thermostat with daily and weekly scheduling. Pre-warm the bathroom and dry towels on a timer; only draws power when you need heat.
Rated IPX4 for direct bathroom installation. Suitable for bathrooms, en-suites, cloakrooms and shower rooms when installed by a qualified electrician outside Zones 0 and 1.
Every Reina electric towel rail is covered by a 2-year manufacturer guarantee against defects. Installation must be by a qualified electrician via a 230V fused spur.
| Specification | Detail |
|---|---|
| Product Name | Reina Maira Polished Stainless Steel Electric Heated Towel Rail 350mm x 500mm |
| SKU / Model Code | DE-MAR0355C |
| GTIN / Barcode | 8800161278445 |
| Manufacturer | Reina Design |
| Range | Reina Maira |
| Product Type | Designer Electric Heated Towel Rail |
| Style | Ladder Towel Rail |
| Orientation | Vertical |
| Height | 350 mm |
| Width | 500 mm |
| Depth (Wall Projection) | 280 mm |
| Heat Output | 83W (built-in element) |
| BTU Equivalent | 283 BTU |
| Fuel Type | Electric (Dry — no fluid filling required) |
| Element Type | Built-in dry electric element with integrated LCD thermostat |
| Power Supply | 230V AC — 13A fused spur |
| Electrical Class | Class I (Earthed) |
| Colour / Finish | Polished Stainless Steel |
| Material | Stainless Steel |
| IP Rating | IPX4 — bathroom safe |
| Thermostat | Built-in with LCD display — daily & weekly programming |
| WiFi / App Control | Not fitted — on-unit LCD controls only |
| Country of Manufacture | United Kingdom |
| Guarantee | 2 years — Reina manufacturer |
How the formula works: Wattage required = Floor Area (m²) × Heat Rate (W/m²) × Ceiling Factor (height / 2.4m) × Insulation Factor × Glazing Factor × 1.10 safety margin. Industry-standard heat rates: Living Room 100 W/m², Bedroom 80 W/m², Bathroom 110 W/m², Kitchen 70 W/m², Hallway 70 W/m², Home Office 90 W/m², Conservatory 140 W/m². Aligned with BS EN 442 and CIBSE Guide A guidance for UK residential heating.
All Reina electric heated towel rails are hardwired and must be installed by a qualified UK electrician via a 230V/13A switched fused spur. Do not plug into a standard 13A socket — there is no plug fitted and installation by socket is not permitted under UK regulations for permanently wired heating appliances.
Bathroom zones: This model is rated for installation in UK bathroom Zones 2 and 3. It must NOT be installed inside the bath/shower enclosure (Zone 0) or directly above it (Zone 1). Your electrician will confirm the correct position for compliance with BS 7671 (UK wiring regulations).
| Installation Type | Hardwired — must be installed by a qualified electrician |
| Power Supply | 230V AC — connected via 13A switched fused spur |
| Pre-Filling | Not required — dry electric element (no thermal fluid) |
| Mounting | Wall-mounted using supplied brackets and fixings |
| Tools Required | Drill, spirit level, screwdriver, voltage tester (electrician will provide) |
| Compliance | Must be installed in accordance with BS 7671 (IET Wiring Regulations) |
| Bathroom Zones | Zones 2 & 3 only |
| Fixings Supplied | Yes — wall brackets, fixing screws, wall plugs |
Every Reina Maira electric model includes a built-in LCD digital thermostat with weekly programmer. There are no separate controls to wire in, no remote-control thermostats to buy, and no smartphone app required — everything is on the unit itself.
| Thermostat Type | Built-in digital LCD with temperature display |
| Temperature Range | 5°C — 35°C in 0.5°C increments |
| Programming | 24-hour daily + 7-day weekly schedules |
| Operating Modes | Comfort · Eco · Frost Protect · Off |
| Frost Protection | Yes — maintains minimum 7°C automatically |
| Open Window Detection | Auto-pause heating if room temperature drops suddenly |
| Child Lock | Yes — prevents accidental setting changes |
| Memory | Settings retained on power loss — no reprogramming needed |
| Element Type | Dry electric — direct body heating, no thermal fluid |
| Element Rating | 83W — sized to match this model |
Looking for a Reina Maira 350 x 500mm polished stainless steel electric heated towel rail? The Reina Maira Polished Stainless Steel (DE-MAR0355C) delivers 83W from a built-in dry electric element with LCD weekly programmer, rated IPX4. Also found via: Reina Maira 350 x 500mm electric heated towel rail, DE-MAR0355C, Reina Maira polished stainless steel electric, 500mm wide electric heated towel rail UK, 350mm high electric heated towel rail, dry electric heated towel rail UK, 83W electric heated towel rail, polished stainless steel electric heated towel rail IPX4, Reina Maira polished stainless steel 350 x 500, designer heated towel rail electric UK. Searching a slightly different size? This model also fits queries close to 350 x 500mm including 330 x 480mm, 330 x 490mm, 330 x 500mm, 330 x 510mm, 330 x 520mm, 340 x 480mm, 340 x 490mm, 340 x 500mm, 340 x 510mm, 340 x 520mm, 350 x 480mm, 350 x 490mm, 350 x 510mm, 350 x 520mm, 360 x 480mm, 360 x 490mm, 360 x 500mm, 360 x 510mm and similar nearby dimensions.
| Free Delivery | Free express delivery on all orders over £500 to UK mainland addresses |
| Standard Delivery | Charged on orders under £500 — calculated at checkout |
| Delivery Area | UK mainland only. We do not deliver to Northern Ireland, Scottish Highlands, Channel Islands or overseas |
| Lead Time | 1–2 working days for standard finishes (stocked colours). RAL custom colour orders: 14 working days. Call 01282 429061 to confirm availability |
| Despatch Confirmation | You will receive an email when your order is despatched |
| Delivery Address | We deliver to your registered billing address only |
| Finance Options | Spread the cost with Klarna or Clearpay — available at checkout |
| Transit Damage | Refuse delivery if packaging is damaged. Report any damage on opening within 24 hours by emailing photos to enquiries@plumbxtra.com |
| Returns Window | 14 days from receipt of goods |
| How to Return | Request a returns number in writing before sending items back. Call 01282 429061 or email enquiries@plumbxtra.com |
| Return Postage | Cost of returning goods is borne by the customer. Original delivery charges are non-refundable |
| Restocking Charge | A 25% restocking charge may apply to non-faulty returns |
| Condition of Return | Items must be unused and in original, unopened packaging |
| Refund | Upon receipt and inspection we will issue a full refund, exchange or credit |
| Faulty Items | Sent to manufacturer for testing. If confirmed faulty, 100% of the original product value will be credited |
| Guarantee | This product carries a 2 year Reina manufacturer guarantee against manufacturing defects |
